對于很多seo新手而言,在自己新建一個地方SEO博客或者是新起一個企業(yè)站點的時候,都不是很清楚自己該如何對網(wǎng)站進行規(guī)劃,很盲目,猶如遇見刺猬一樣,無處下手!下面就我結(jié)合自己的觀點對新站上線初期,說說濟南網(wǎng)站優(yōu)化方案的基礎(chǔ)流程,大致可分為八點;
For many SEO novice, in their new one place SEO blog or a new enterprise site, are not very clear how to plan for the site, it is blind, like meeting the hedgehog, no place to start! Here I combine my views on the new site, the site optimization program, the basic process can be divided into eight points;
1.網(wǎng)站定位
1 site location
網(wǎng)站定位猶如人的理想和目標(biāo);新起該網(wǎng)站的目的是什么,是以盈利為目的還是什么,所針對的目標(biāo)用戶群是什么,網(wǎng)站的發(fā)展方向是什么,能否長期走下去你選擇的方向等等這些都需要結(jié)合眾多因素來綜合考慮。企業(yè)站就做到美觀和實用為主。
Web site is like a person's ideal and goal; the purpose of the new site is what, is for the purpose of profit or what, what is the target user group, the development direction of the site is what, whether you choose the direction of long-term development, and so these are all need to combine the many factors to consider. Enterprise station to achieve beautiful and practical.
2.關(guān)鍵詞的選擇
2 key words choice
包括長尾關(guān)鍵詞怎么挖掘以及篩選,可以結(jié)合第一點來進行,需要對網(wǎng)站的目標(biāo)關(guān)鍵詞,長尾關(guān)鍵詞,核心關(guān)鍵詞進行分配。新站建議關(guān)鍵詞不要超過3個
Including the long tail keywords how mining and selection, can be combined with the first point to carry out, the need for the site of the target keywords, the long tail keywords, core keywords distribution. New sites suggest that no more than 3 key words
3.結(jié)合SEO要求來制定網(wǎng)站的結(jié)構(gòu)
3 to develop the structure of the web site with SEO requirements.
現(xiàn)在網(wǎng)上有很多博客cms、網(wǎng)站cms管理系統(tǒng),例如:dedecms,可以省下不少精力,當(dāng)然如果你會網(wǎng)頁代碼,你可以自己diy,甚至對這些cms進行第二次開發(fā),打造出符合自己seo要求的網(wǎng)站出來,在其中包含了一些細(xì)節(jié)布局,網(wǎng)站導(dǎo)航名稱數(shù)量確定,文章內(nèi)頁布局(結(jié)合搜索引擎和用戶體驗度),例外還有文章內(nèi)部鏈接,這一點配合關(guān)鍵詞鏈接表單來進行,此項是網(wǎng)站結(jié)構(gòu)優(yōu)化的重點。
Now oline there are a lot of blog CMS, website CMS management system, such as: dedecms, you can save a lot of energy, of course, if you have a web page code, you can own DIY, even for these CMS second development, to create a site with their own SEO requirements, in which contains a number of details layout, the article page layout (combined search engine and user experience), and the internal link, which is the focus of Web site structure optimization.
4.內(nèi)容的規(guī)劃
4 content planning
網(wǎng)站細(xì)分開來都是由一個個內(nèi)容組成的,因此內(nèi)容的規(guī)劃必不可少,每天定時的更新,增加一些和網(wǎng)站內(nèi)容相關(guān)的東西,不斷的給搜索引擎進行喂食,這樣搜索引擎才能對你的網(wǎng)站有一個好的印象,最終才有可能有好的排名。
Web ste is composed of a number of content, so the content of the planning is essential, every time to update, add some and site content related things, constantly to search engines to feed, so that search engines can have a good impression on your site, and ultimately there may be a good ranking.
5.對關(guān)鍵詞定期整理并記載
5 to the key words on a regular basis and record
當(dāng)關(guān)鍵詞有一定排名的時候,可以對其進行整理,記錄好排名情況以及相應(yīng)的時間,后期有新的關(guān)鍵詞排名,也要做好記錄,便于后面繼續(xù)優(yōu)化有幫助。
When the key words have a certain number of times, it can be sorted, record good rankings and the corresponding time, the latter has a new keywords ranking, but also to make a good record, easy to continue to optimize the following help.
6.外鏈建設(shè)策略
6 outer chain construction strategy
網(wǎng)站內(nèi)部優(yōu)化的同時,外鏈也是同時進行的,可以對網(wǎng)站目標(biāo)的情況來計劃近期每天需要增加多少的外鏈,這樣對關(guān)鍵詞排名穩(wěn)定性有促進作用!
Site internal optimization, the chain is also carried out at the same time, the site can be targeted to the site plan to increase the number of the number of the chain in the near future every day, so that the stability of key words to promote the role of!
7.網(wǎng)站安全考慮
7 website security considerations
我相信很多人都忽視這點,國內(nèi)網(wǎng)民數(shù)量7億,網(wǎng)站數(shù)量那就不用說了,那些不法分子對這么龐大的網(wǎng)站數(shù)量會感興趣的
I believe that a lot of people have ignored this, the number of domestic Internet users 700000000, the number of sites that do not have to say, the number of criminals who are so large number of sites will be interested
,如果不考慮網(wǎng)站安全,既會好了那些人,又會給自己網(wǎng)站帶來損失,定期做好備份,檢查網(wǎng)站首頁代碼里是否被插入黑鏈等等。
, if you do not consider the site security, both will be good, and will give their own site to bring losses, regular backups, check whether the site is inserted into the black chain, etc..
8.選擇可靠的IDC或服務(wù)器,如果網(wǎng)站訪問長期很慢,或經(jīng)常性打不開,那就別談優(yōu)化了。
8 choose a reliable IDC or server, if the site visit a long time is very slow, or often do not open, then don't talk about optimization.
9.防止掛黑鏈及服務(wù)器當(dāng)了肉雞,我們接觸到不少客戶的網(wǎng)站由于優(yōu)化較好,很快就被掛了大量的黑鏈,我們有一些站是織夢做的,安全防范很重要。
9. To prevent hanging black chain and server when the broiler, we are exposed to many customers of the website because the optimization is good, soon will be linked to a large number of black chain, we have some station is weaving the safety and prevention is very important.
10.根據(jù)目標(biāo)來制定計劃
10 develop a plan according to the target
當(dāng)網(wǎng)站的目標(biāo)確定后,可以安排一段時間甚至每天的SEO的工作內(nèi)容,當(dāng)不斷的完成自己布置的內(nèi)容的時候,一段時間后,你會發(fā)現(xiàn)很多驚喜不斷的涌出,你也會感覺有很多成就感!最后湖北SEO告訴你SEO非常重要的那就是執(zhí)行力!說的再說,懂的再說那都是浮云,記住!執(zhí)行力最重要!
When determining the target site and can arrange for a period of time or even daily SEO work, if continue to complete the layout of their content, after a period of time, you will find a lot of surprises of the emission, you will also feel a sense of achievement! Finally Hubei SEO tell you, SEO is very important is the execution! Say besides, know say that are the clouds, remember! Execution is most important!